Cheronda Hester
Title: CEO (Push Power Boss)
YRS. IN BUSINESS : 22 YEARS OF ENTREPRENEURSHIP
COMPANY: PUSH POWER ENTERPRISE INC.
Website: www.pushpowerboss.com
Tell us about your business. Be sure to include why you started your business and what products, solutions, and services you provide for consumers. Who is your target audience?
Push Power Enterprise is a company to empower women to help them know their worth. I started this business to help women and young ladies with self- awareness, self- growth, and self-esteem. Push Power is dear to my heart because when going through life I remember desiring these products, solutions, and services that we render.
We provide knowledge, direction, and awareness through books, workshops, seminars, programs, one on one counseling, and mentorship. Developing women to add value to their present and futuristic spheres of influence.
What or who has been your greatest influence in business and why?
My greatest influence in business was my aunt Sylvia Cannon. I watched her start a business from scratch. I never seen her intimidated by others that was doing it or not doing it. Most of all she never missed a beat as a wife, mom, and leader in ministry.
What does entrepreneurship mean to you and why did you step into this arena?
When I think of entrepreneurship I think of POWER! The purpose of me stepping into this arena is because I want to help the one no one else will help. Push the one no one feel is worth pushing. Being an entrepreneur allows me to qualify the unqualified.
What would you say is your greatest win in business?
My greatest win is having the opportunity to hire a young lady that had all odds against her and on paper she was unqualified. Being an entrepreneur, I was able to give her a fresh start. While being with my company I assist her with getting her GED, cosmetology license, and giving her life to Christ!!!! Not, only was her life changed, but her children lives were changed as well.
What’s the best advice you have received in business that you wish to pass on to our readers?
What advice can I pass on to others never stop believing in yourself. Never stop cultivating your gift and remember just because your gift made room for you your character has to keep you there.
What has been the most effective marketing initiatives or programs you have used to promote your business?
The most effective marketing for me was word of mouth and social media platforms.
What have you learned as a business owner and entrepreneur that you can pass on to others seeking this position or just started out in business?
What can I pass on to other entrepreneurs? I would tell them to make sure you cross your T’s and dot your I’s. Then, remember every client is different. Treat people the way you want to be treated. Take every moment as a seed and ask yourself what harvest will you receive? Abundance, lack, shame, new client, more open doors, or shut doors your seed determine your harvest.
Do you have any new projects coming up (or have you just completed a big project ~ reached a milestone, etc.)? If so, please tell us about it.
Yes, I just recently did a major event entitled Push Your Vision which was a life changing event to the women that attended. I also just released my 1st of many Push Power Boss Planner + Journal. I also have four plus projects coming up. The release of Push Power Boss Daily Decrees, Push Power Boss Prayer Journal, Push Your Vision part 2 “It’s Half Time”, Push Power Boss Anthology, and Look Up You Win.
Who are you behind the business? Tell us who you are when no one is looking. What do you do for fun/relaxation? What’s your favorite vacation spot to unwind?
Behind Push Power Boss, is a disciple of Christ, an incredibly supportive wife to Apostle Marlon D. Hester Sr., a mom to seven beautiful children, a Senior Leader, a daughter to four amazing parents, the oldest of three siblings, a loving aunt of five, and a credit specialist to many.
Well for me what you see is what you get. I am the same around people as I am by myself.
I love watching love movies, cooking, traveling, being outdoors, reading and most of all laughing and fellowshipping with my family.
I absolutely love taking cruises. I unwind because it is a carefree getaway!!
What’s at the top of your list of Goals you plan to accomplish over the next year.
My list of goals is opening up an online store. I would like to sell motivational digital products and a youth mentorship club.
Are you an author? If so, tell us about your books or book. Titles, and where we can purchase.
Yes, I am an author of Push Power Boss Journal + Planner and more to come as I mentioned before. You can purchase @ www.pushpowerboss.com and also on Amazon.
I want to write a book about my dad being my superhero. He has been a huge blessing in my life, and I will be sharing his story.
Is there anything else you’d like to share with our readers?
Readers always remember NO MATTER WHAT IT LOOK LIKE, FEEL LIKE OR SMELL LIKE YOU WIN IN THE END!!!!
What’s the best way for our readers to connect with you (feel free to include the links to your social networks and website.
Connect with me @www.pushpowerboss.com, pushpowerboss@gmail.com, Twitter, Facebook, Instagram and You Tube Push Power Boss.
Be Blessed and See you at the TOP!!!
The Beautiful Boss Magazine 